With briefing new creative work, I ensured they delivered on campaign objectives, but also thought of the audience deeply. From the typeface of dynamic subtitles, to specific shots, each second matters in these short-form advertisements. The audience needs to ingest fun and engaging content, in very crowded spaces such as TikTok, YouTube, Instagram and Snapchat. Creatives for out-of-home use had to showcase the content perfectly, in such a short span of time. There was a lot of collaboration behind the scenes, to ensure stakeholders were confident these were good to be delivered to EMEA. 

Leadership skills have been essential for success in my collaborative projects at university - the perfect place to develop them. By taking on leadership roles in group projects, I was able to hone my communication, problem-solving, and decision-making abilities. Delegating has been helpful to ensure the group performance is always at its best. Listening to others is also key to being a good leader, and I pride myself in actively listening to all parts of a team.

Attention to detail is a critical skill that holds significant importance with all work I do. I am meticulous and thorough in my work, ensuring that every aspect is carefully considered and executed to the highest standard. I believe that whether I'm working on finance tasks, designing, or any other responsibilities, attention to detail can make all the difference in achieving success.ription

I communicate proficiently with others to establish connections, and comprehend the desires and requirements of stakeholders, whether it be leadership or customers in front of me. I believe it's crucial for developing fruitful marketing campaigns, as they enable marketers to engage with their intended audience and create messaging that strikes a chord with them. My inter-personal skills allow me to collaborate effectively with colleagues and stakeholders, resulting in more successful outcomes for our marketing endeavours.

As mentioned before, collaboration was a key principle within the team at Disney+ EMEA. With all the different stakeholders, I had to ensure feedback was collated together before going back to agencies. With their trust, I was able to lead on all the above creative pieces, and direct how these should play out. 

I treasure this valuable skill as it can help me overcome challenges and bounce back from setbacks quite easily. I am adaptable, persistent, and optimistic in the face of adversity. By developing my resilience, I can improve my ability to cope with stress, build stronger relationships, and achieve my goals. With practice and determination, anyone can cultivate this important skill and thrive.

At Disney+ I found it hard to keep up with the demands of fast-paced work when I started, but I knew it was crucial to match the pace. As the year progressed at my internship, I matched the fast pace and ensured my output was always excellent. Prioritising tasks and focusing on the most important ones helped me achieve this. Additionally, I took breaks to recharge - essential to prevent burnout.